Why Are Adults Buying Colouring Books?
As
a kid I don't ever recall seeing a colouring book in our house. I may have
been introduced to them in school perhaps. Or maybe I don't remember,
because I was never impressed by them. They actually really made me
feel very uncomfortable even then. I was encouraged to create from my own
imagination, and I am very grateful for that.
Colouring books only
produced anxiety within me, because I felt restricted, having to colour
within the lines. I deeply sensed whatever I did, wasn't going to
measure up to this already determined, stereotypical, image. The
underlying unspoken message I received from these colouring books was, whatever I drew or coloured
from my own imagination, wasn't good enough, and never would be.
Lately
adult colouring books are being talked about in the media. I could
attribute my extreme annoyance around this fact to my high blood
pressure, but it's not. I find it to be an insult to creative
intelligence, a real undermining and an undervaluing of creativity and
imagination.
As an young artist studying art education in
University, at the Nova Scotia College of Art and Design, I learned
first thing, about Viktor Lowenfeld, often referred to, as the 'father
of art education.' The required reading was Lowenfeld's book, Creative
and Mental Growth.
The research of Viktor Lowenfeld, indicates that coloring books decrease creativity from 50-60% of
children. The other 40% may be effected as well. If children continually use pre-made images, they may never be satisfied with anything they draw, because their drawings look childish, and not at all like the drawings in coloring books.
One
of Viktor Lowenfeld's known activities, that reflected his disdain
toward colouring books for children, was to pull them from store
shelves, and promptly throw them on the floor, and then left the store
premises. It apparently infuriated him, seeing colouring books. I
empathize with his reaction and response. I haven't taken to this kind
of protest...yet.
And now we have colouring books for adults. Oh ya, brilliant.
I've
read a few articles about this recent phenomenon. Mostly are positive
commentaries regarding the so called wonderfully therapeutic benefits of
adult colouring books.
The most recent article I read from the
New Yorker is the only editorial piece I have seen that clarifies the
other side of the argument very succinctly, with relevant points made by
Harvard Psychologist Susan Linn, and Susan Jacoby, author of "The Age
of American Unreason."
Colouring books for adults are simply a
money making grab by certain parties and individuals, that has become a
"new mass industry", under the guise of therapy that purports to
provide the benevolent service of "inspiration and artistic
fulfillment". Wow! Really? In my opinion this is simply a very ill
informed, distorted, and perverse view of creativity.
This is a
regressive development, and only constitutes and contributes to less
creative thought, and does nothing to enable, foster or nurture
imagination, and certainly is not my idea of therapy, inspiration or
artistic fulfillment!
Psychologist Susan Linn states this is a
"cultural shift", a reflection of a society that is "not wanting to do
things that require effort".
Susan Jacoby states we are "experiencing psychological retreat instead of developing as mature adults."